September 9, 2010hkcultural hacking, design, social art, social impactNo Comments

SUPERFLEX is a Danish artists’ group founded and directed by Jakob Fenger, Rasmus Nielsen and Bjørnstjerne Christiansen. It has been working since 1993 on a series of projects related to economic forces, democratic production conditions and self-organisation. The artists have examined alternative energy production methods (Supergas) and commodity production in Brazil, Thailand and Europe in their projects, which both expose and question the existing economic structures. These artistic activities — as, for example, the on-going project Guarana Power, in which the artists developed a drink together with local farmers who cultivate the caffeine-rich berries of the guarana plant — are not necessarily opposed to commercialism and globalisation, but try instead to render economic structures visible and to establish a new balance.

Recommended projects are also “Free Beer” project (including a creative commons manual for brewing), the “Korean Flamingo”, the (staged) “Flooded McDonalds”, “Non-Alcoholic Vodka” or “Outsourcing”, the production of Chinese sausages in Germany.

Superflex describe their projects as tools, as proposals that invite people to actively participate in and communicate the development of experimental models that alter the prevailing economic production conditions. The projects are assisted by experts who bring in their respective special interest, these tools can then be further utilized and modified by their users.

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