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CLOSING of MACK IN VENICE

November 21, 2014admincross media, fine artNo Comments

Unveiled on 3rd of June this year the exhibition of Heinz MackĀ“s “The Sky Over Nine Columns” will end in 3 days – on Sunday the 23rd of November – after more than five months glitter in different light over the lagoon of Venice. NORmALUM supported and created the multiplatform campaign for telling the story […]

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NARRATIVES MAKE US MOVE

February 1, 2013hkcommunity, social impact, storytellingNo Comments
Stories are told around fires

How does it feel to get a story told around the campfire? So different from a 3D-IMAX movie experience? The warmth of the fire at your fingertips? What does really move us in a story somebody tells us? Are we alone in understanding them, acting on them, being inspired by them? Or is there an […]

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A BETTER MORNING

July 17, 2012hkpoetry, wordplayNo Comments

When sitting on your own, in darkness, at night, being open to the things you do NOT see but only hear and imagine, you may as well imagine something better than future anticipated with fear…

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VIDEO GAMES AS A STORYTELLING MEDIUM

November 7, 2011hkfilm, gaming, social impact, storytellingNo Comments

How to add to the prophetic notion of this short overview of the potential of video games for storytelling other than affirming it? “From the powerful cinematic experiences of mainstream gaming, to the hyper-personal environments of indie games, we are in the midst of an explosion of gaming activity that, as some predict, will continue […]

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DAVID HON ON TRANSMEDIA @MEDIA PICNIC 2010

April 18, 2011hkalternate reality, community, cross media, cultural hacking, gaming, transmediaNo Comments

David Hon was Director of Play at Mind Candy where he directed one of the first commercially successful Alternate Reality Games called “Perplex City” and is now Co-Founder and CCO of SixToStart. He shortly outlines the perspective of transmedia storytelling citing his own work with Publisher Penguin and why transmedia might change from the “next […]

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